food blogger business blueprint
coaching program
The group coaching program for food bloggers that want to successfully grow their food blog and turn it into a full-time business in less time.
Are you a new blogger?
growing a food blog is hard, right?

Let me guess...

You're stressed about not having the time to do it all, ending with you accomplishing nothing, and feeling like a failure.

You're paralyzed by what to focus on next and you desperately want to stay consistent with your food blog and grow your page views but can't seem to figure out how to make that happen.

You're tired of wasting hours googling vague solutions, and reading outdated, irrelevant info on growing a food blog.


let's build the food blog of your dreams!

Feeling paralyzed, overwhelmed, and stressed out all day isn't exactly the food blog business you had hoped for.

Let's change that forever!

create sustainable blog growth

The key to making money from a food blog is to create consistent blog growth.

To create consistent blog growth, you need a solid blogging strategy.

To create a solid blogging strategy that provides actual results without the guesswork, I can help you with that!

Wouldn't you like to create a sustainable & profitable food blog without wasting any more time trying to figure it out on your own so you can FINALLY start making money online and quit your 9-5 job?

Imagine building a food blog with consistent blog traffic that makes you money while you sleep. Sounds impossible, doesn't it? I promise it's not!
Hi, I'm Jamie!

I quit my safe & secure full-time job in 2016 and started A Sassy Spoon, my food blog, with the intention of making my passion for cooking a profitable venture.

Two years later, I began making a full-time income, and for more than three years now, I've been making over six figures from various income streams.

It took a lot of trial & error, silly mistakes, and hard work to get to this point.

This is why I created The Food Blogger Business Blueprint so you can skip all the guesswork and grow & monetize your food blog with a proven method that actually provides results.

I went from being an unfulfilled, overworked, and unhappy 9-5 employee to a SIX FIGURE FOOD BLOGGER BOSS feeling more secure in my career than ever in my entire life.

I want this to be your success story too!

as featured in...
started from the bottom, now I'm here!

My food blog went from 7,265 monthly page views to 136,413 monthly page views in ONE YEAR!

That's when it all changed for me. I felt like I finally cracked the food blogging code!

can you guess what happened next?

I stayed the course even when it seemed impossible to get to the next level.

Before I knew it, my food blog continued to grow year over year...and so did my blogging income!

now, my food blog consistently earns close to $100K a year from display ads alone.

That's just from one income stream!

I created the Food Blogger Business Blueprint to help you grow your food blog into a full-time business in less time without making the same mistakes I did along the way.

That's over 6 years of knowledge all in one course!

let me be clear...

There are no shortcuts, hidden secrets, "get rich quick" schemes, or magic formulas for success in this blogging game.

Don't let the highlight reel fool you.

Blogging is a lot of hard work but I can save you YEARS of frustration by sharing the exact system & strategies that my students and I have used to grow our food blogs into badass blog businesses. 


  • Feeling IN CONTROL of all the moving parts of your blog knowing exactly what to focus on without feeling lost or scatterbrained.
  • Having CLARITY on the technical side of food blogging without the need to spend hours watching old YouTube videos, reading outdated articles, or stalking any more Facebook groups to grow your blog into a business.
  • Feelling CONFIDENT when working with brands, getting paid on your terms, and never living in fear of pitching again.
  • Making BOSS MOVES with your sustainable, profitable blog business, enjoying the freedom & flexibility that comes with being your own boss, and just living the dream!
Not only is all of this possible, but I’ve created the solution to help get you there 10x faster.
food blogger business blueprint
The coaching program designed to help food bloggers grow, manage, & turn their food blog into a full-time business in less time!
The Food Blogger Business Blueprint is everything you need to:
  • Create a strategic content plan that will attract the right audience.
  • Implement systems that will help you stay consistent and get more done in less time.
  • Meet your massive blog traffic goals so you can start making money quicker.
are you a good fit?


  • You've been blogging consistently for at least 6 months OR you want to get back into the blogging game after months / years away.*
  • You have a self-hosted WordPress blog & have basic knowledge of food blogging for business.
  • You understand building sustainable blog traffic takes time and you're ready to put in the work with my guidance.
  • You desperately want to quit your 9-5 job so you can live life on your own terms and love what you do every day.
*New blogger? CLICK HERE!

Here's what's waiting for you inside the Food Blogger Business Blueprint!


reprogramming your mindset

In this module, we'll focus on rewiring your brain to set the tone for the next 90 days and beyond. Even if you think your mindset is fine, you'll be surprised at what you'll learn about yourself.

  • Figure out what sabotaging behavior is holding you back.
  • Uncover limiting beliefs that you didn't even know you had.
  • Transform those mental blocks into a badass vision for your future.

content planning

In this module, we'll focus on how to create a solid content strategy for SEO (Search Engine Optimization) that actually produces positive results so that your blog runs like an efficient well-oiled machine without the overwhelm.

  • Identify your target audience so you know exactly who to solve problems for.
  • Learn my easy-to-grasp keyword research process to find recipe ideas that you can actually rank for and build sustainable blog traffic over time.
  • Understand how to properly format, add keywords, and optimize blog posts for SEO opportunities.
  • Discover the efficient system for testing, writing, and batching recipe content so you stay consistent with your editorial calendar.

food blogger seo

In this module, we're breaking down all the ins and outs of SEO and how to use it to benefit from long-term blog traffic over time. We'll also cover how to measure all your growth efforts.

  • Learn On-Page SEO, Tech SEO, E-A-T guidelines, and what NOT to do for SEO in an effort to help you rank higher in organic search results.
  • How to properly optimize & update existing content for SEO opportunities (hello page 1 of Google!)
  • All the key metrics you should be monitoring to track your blog growth inside Google Analytics.
  • How to measure your blog performance and re-index updated content using Google Search Console (don't worry, this will all make sense inside the course!)

traffic building

In this module, we'll focus on how to drive more traffic to your food blog using Email Marketing, Google Web Stories, and Social Media.

  • Steal my email marketing strategy to grow your list and drive traffic by repurposing your own content on autopilot.
  • Understand how Google Web Stories work and how to use them to drive consistent traffic to your food blog.
  • Discover the best practices for driving traffic using Pinterest, Facebook, and Instagram.

managing your blog business

In this module, we'll focus on how to increase productivity so you can get more done in less time. You'll learn how to manage your tasks, your time, and your energy so your blog business can run efficiently without you.

  • Learn how to develop systems, implement workflows, and automate processes that save you loads of time.
  • Steal all my blogging task checklists for Asana, my favorite project management tool & learn how to prioritize your daily tasks the right way.
  • Understand the importance of quarterly auditing and how to optimize your blog business for success.

monetizing your food blog

Alexa, play Money by Cardi B!  In this module, we'll focus on getting your money mindset right so you can run your blog business like the badass food blogger boss that you are!

  • Learn how to pitch brands confidently and ask for what you're worth (guac is extra honey and so are you!)
  • Know exactly how to charge for sponsored content including usage, licensing, exclusivity, and more so you never leave any money on the table
  • Learn all about the financial side of your blog business (like taxes - eek!) and how to manage it all like a BOSS
You’ll also be 100% supported every step of the way with the following...

live group coaching

Beyond what you will learn inside the self-paced FBBB course, you'll also get personalized support via 2 live group coaching sessions a month for 3 months with Jamie as you work through the course. That's 6 group coaching sessions in total!

Ask blogging-related questions, get a mini blog audit, keyword research help, and more. You can attend the calls live or submit your questions in advance & catch the replay later.

💥 Support like this is always worth its weight in gold!

$1997 VALUE


exclusive private community

Get 90-day access to the private members-only community that's built like a Facebook group without the ads or all the distractions.

✔️ Submit questions as you work through the course.
✔️ Connect with other food blogger bosses!
✔️ Catch replays from previous coaching calls.
✔️ Access a growing video archive of monthly mini trainings.

$497 VALUE

On top of all of that, you'll get instant access to over $3,500 in course bonuses to take you to the finish line faster!

the 50k roadmap

When you enroll in the Food Blogger Business Blueprint, you get my content system accelerator for FREE!

📈  This proven batch-create content system is designed to help food bloggers (like you!) grow their food blog to the coveted 50,000 monthly sessions in 1 year or less. Hello Mediavine!

(it's basically a blueprint within a blueprint!)

$997 VALUE


the recipe batching workflow

Fall back in love with the recipe shoot process using my time- and sanity-saving batching workflow!

📸  This fool-proof, easy-to-implement, step-by-step system is specifically designed to help you shoot multiple recipes in less time and guarantee consistency for all your blog content.

$597 VALUE


blog snapshot dashboard

Want to make sure your blogging efforts are paying off? This done-for-you dashboard will help you with that!

📊  A few simple clicks will easily connect your Google Analytics account to this dashboard so your data automatically displays for the key metrics needed to instantly begin tracking and monitoring your blog traffic as it grows!

$397 VALUE


digital filing system

Can't find your recipe photos anywhere or lost those important business documents your accountant told you to save?

📁  This streamlined, cloud-based digital filing system will not only help you keep your recipe photos and all your business docs organized and secure but you'll also be able to easily access all your files from anywhere and from any device!

$497 VALUE


plug 'n plug templates

To help you implement everything from FBBB faster, you'll have instant access to:

✔️ 10 Blogging Task Checklists for Asana
✔️ Target Audience Planner
✔️ Keyword Research Worksheet
✔️ SEO Content Tracker
✔️ Email Strategy Worksheet
✔️ Media Kit Template
✔️ Content Creator Rate Calculator
...and more!

$497 VALUE


food blogging resources hub

From essential WordPress plugins to tools, software, food photography equipment, and more, you'll get instant access to my master list of blogging resources!

👉🏻  Everything I recommend in this master list I've personally used to make my food blog business a massive success. Now's your turn to your get hands on it!

$297 VALUE


the masterclass vault

Get 90-day access to The Masterclass Vault so you can learn from industry experts including:

⭐  Meagan Williamson - Growing Your Food Blog using Pinterest
⭐  Nicole Swartz - How To Trademark Your Brand
⭐  Ansley Beutler, CPA - Let's Talk Food Blog Financials
⭐  Liz Falcigno - Affiliate Marketing For Food Bloggers
⭐  Chelsea Cole - How To Self-Publish A Cookbook
⭐  Jessie Johnson - How To Land BIG Brand Contracts (Beyond Sponsored Work)

$497 VALUE


food blogging workshops

*NEW FOR 2023* Throughout the year, we host paid virtual workshops on a variety of topics that will help you grow your food blog even further, and all FBBB students will get FREE access!

🖥️  From growth tactics to brainstorming new ideas, creative keyword research, and strategic content planning, I've got you covered ALL YEAR LONG.

$397 VALUE

Join the Food Blogger Business Blueprint and get instant access to...
  • The Food Blogger Business Blueprint Self-Paced Course (valued at $1997)
  • 3 Months of LIVE Group Coaching Sessions with Jamie (valued at $1997)
  • 3-Month Access to Exclusive Private Members-Only Community & Coaching Hub (valued at $497)
  • The 50K Roadmap Batch-Create Content System (valued at $997)
  • The Recipe Batching Workflow (valued at $597)
  • Plug 'n Play Templates (valued at $497)
  • Digital Filing System (valued at $497)
  • The Blog Snapshot Dashboard (valued at $397)
  • The Masterclass Vault with 6 Expert Interviews (valued at $497)
  • Food Blogging Resources Hub (valued at $297)
  • FBBB alumni-only perk to extend the group coaching sessions after the program The most affordable way to coach with Jamie! (valued at $297/month)
  • FREE access to paid Virtual Workshops throughout the year (valued at $397)
  • Lifetime access & future updates to the FBBB course (priceless!)
That's over $12,000 in total value! 🤯






Click here if you have any questions!

I'll let some of the FBBB students show you what's possible!

"I qualified for Mediavine after
6 months! ⚡"

Jamie's program helped me to completely overhaul my business! I didn't realize how chaotic and mismanaged my process was until I signed up for FBBB.

I've learned SO MUCH in this course. I didn't realize how much I didn't know, but Jamie laid it out in such a concise way. I've got a list of to-do's for my blog but now I KNOW HOW TO DO THEM. And I'm not afraid anymore!

Jamie is open, honest, and available to talk about any blogging question and she's a wealth of knowledge. Invest in this course, you won't be sorry!


Amanda wrote out this post-it note after our coaching call.

The post-it read, "1 year from today, I will be on an ad network". She got to work on implementing all she had learned inside the Food Blogger Business Blueprint.

Six months later, Amanda's food blog reached the 50,000 monthly sessions threshold and she was able to qualify for the full-service ad managment service, Mediavine!

Way ahead of schedule and she's still reaping the benefits today!

This could be your story too!
more results!
There has never been a better time to triple your blog traffic and monetize your food blog!
Stop wasting more time, running around in circles, without a solid plan, thinking you’re on the right track when really…you’re not making any progress at all with your food blog.

There are no shortcuts but I can tell you that having a step-by-step program like the Food Blogger Business Blueprint with personalized support and a blueprint that's proven to work will save you SO MUCH time, energy, stress... I mean this is a no-brainer.

Honestly, I wish I had a program like this when I started my food blog!

You deserve to invest in yourself.

The sooner you stop with the guesswork, invest in your future, and put in real work, the sooner you’ll be able to quit your day job.

Let's do this!

Imagine where you'll be 6 months from now. Will you have 6 months of excuses or 6 months of progress?

The choice is yours.
see you inside!